Jim,<div><br></div><div>I did mean to suggest putting the DONATE button above the right-side block, just above Search. </div><div><br></div><div>We could add a block along these lines:</div><div><br></div><div><br></div><div>
[ DONATE BUTTON ]</div><div><br></div><div>Make a tax-deductible contribution to </div><div>Evergreen via the</div><div>Software Freedom Conservancy<br clear="all"><div><div><br></div><div><br></div></div><div><br></div>
<div>Lori</div>
<br><br><div class="gmail_quote">On Mon, May 21, 2012 at 2:48 PM, Jim Craner <span dir="ltr"><<a href="mailto:jim@galecia.com" target="_blank">jim@galecia.com</a>></span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">
<u></u>
<div bgcolor="#ffffff" text="#000000">
Hi everyone -- here are my thoughts in no particular order:<br>
<br>
1) There is no real branding strategy for Evergreen that I'm aware
of but it's probably "anti-branding" -- and definitely confusing, as
Lori mentioned -- to have SFC's logo right there in the upper left
of every page on the EG site.<br>
<br>
2) I don't have data to back this up, but I think "Support" is more
friendly and community-oriented language than "Donate" for a
software foundation (as opposed to "Save the X!" or "Fight Disease
Y!" nonprofits) -- we're currently using both throughout the site.<br>
<br>
3) So I see "Quick Links" on the left side of the home page and
there's already a "Donate" in there. Lori, did you mean that you
want to put the "Donate" button on the right sidebar instead?<br>
<br>
4) I don't think the Donate page itself (/sfc.php) is structured
effectively. My suggestion would be to keep the donate widgets
themselves near the top for the folks that are coming here and know
they want to donate -- make that easy for them. But the entire
visible part of this page is about the SFC relationship -- you have
to scroll down to see "Why donate?" and *that* should be the focus
of the page at the top. The fact that SFC is a fiscal agent is cool
but it should be the footnote, not the "Why donate?" block.<br>
<br>
Using the story-based approach, I'd suggest we also include reports
of recent and historical community support and donations, anything
from a virtual "credits" page up to history of non-dev
contributions.<br>
<br>
Thanks,<br>
Jim<div><div class="h5"><br>
<br>
<br>
On 05/21/2012 12:28 PM, Lori Bowen Ayre wrote:
</div></div><blockquote type="cite"><div><div class="h5">Hi All,
<div><br>
</div>
<div>I'm writing to get a broader range of opinions on the
Evergreen home page and how we invite donations. Right now,
there is a big SFC logo (the "other" tree on the home page) on
the left side underneath our header with the words "Support
Evergreen" underneath. </div>
<div><br>
</div>
<div>Instead of having the SFC logo prominently placed on our home
page, I would like to suggest we put a generic orange DONATE
button like you see on the next page (if you were to click on
the SFC logo) above the Quick Links on the right side of the
page.</div>
<div><br>
</div>
<div>I think it confuses matters have the SFC logo take up so much
space on our home page and if you don't know who's logo it
is...it doesn't even make any sense! </div>
<div><br>
</div>
<div>I've checked several of the other SFC member libraries and
none of them use the SFC logo on their home page nor on the page
where they accept donations.</div>
<div><br>
</div>
<div>Lori<br clear="all">
<div>
<div><br>
</div>
<div>=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-==-=-=-=-=-=-=-=-=</div>
<div>
<div>Lori Bowen Ayre // </div>
<div>Library Technology Consultant / The Galecia Group</div>
<div>
Oversight Board & Communications Committee / Evergreen</div>
<div><a href="tel:%28707%29%20763-6869" value="+17077636869" target="_blank">(707) 763-6869</a> // <a href="mailto:Lori.Ayre@galecia.com" target="_blank">Lori.Ayre@galecia.com</a></div>
<div>Availability: <a href="http://tungle.me/lori.ayre" target="_blank">http://<span style="line-height:20px;font-family:Verdana,Arial,sans-serif">tungle.me/lori.ayre</span></a><span> </span></div>
<div><br>
</div>
<div>Specializing in open source ILS solutions, RFID,
filtering, </div>
<div>workflow optimization, and materials handling <br>
<div>=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=</div>
</div>
</div>
</div>
<br>
</div>
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